ADD CURRENCY CONVERTER
Shopping online is getting all the more popular still. If you'd like to take advantage of this trend, you should be prepared to accommodate your customer's needs.
Having to convert prices during shopping distracts the shoppers from a purchase and additional browsing might lead to cart abandonment.
As a bonus, giving your customers an option to shop in their local currency enhances your customer experience.
THINK CURRENCY CONVERSION MATTERS?
● A WHOPPING 86% of people surveyed from the United Kingdom who see a price in a U.S. currency, leave trying to find it in a local one.
● Of the small percentage that stays, if they're forced to go offsite to something like XE.com to calculate the conversion, 65% of them don't return.
● How about return visits? 56% of shoppers from Germany said they would not return to a site that only listed in US Dollars
If you're planning on expanding your business into new markets, supporting multiple currencies may significantly help you boost your revenues.